A sole trading, extremely professional mobile massage therapist. The client came with vivid ideas on look and feel for his re-vitalised venture. His aim was to develop private and corporate clientel. The look required flexibility to be viewed as corporate whilst also applicable to general clients. Green and Orange were already in the clients mind, but narrowing down specific shades and tones required some adjective and verb interpretation. Street promotions got interesting. Initially suggesting samples from likely third party suppliers as gift pack additives or lures. We decided on simple fresh fruit, matching the corporate colours. Granny-Smith Apples and Oranges. Easy supply, gentle on the budget and freshly simple. Connotations and suggestive parallels were generally positive.   Finalised client corporate t-shirt uniform Above; the client visual pre-screen printing. Left; The promotional and operations t-shirt. A dynamic, fresh outfit for use while promoting or as a uniform. Physical placement of VITALISE was important. I wanted it sitting high on the chest area. Above the pecs and breasts. Symbolically this placement meant a higher health. Good breathing from the chest area, and massage offering this good health. Silk screen size constraints, limited the consistency of Sun graphic placement along the bottom of t-shirts. ie, the larger the t-shirt size the higher the Sun graphic appears from lower edge.  Below; Vitalise Sun graphics. 2 designs each modified for differing uses.     Below; Vitalise promotional A5 flyer.          Left; Vitalise Business Cards. Format following client specifications. Finished in a matt celo-glaze which is also called a super sheen celo.